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Senior Manager of International Business of the UAE’s Bee’ah Mohammed bin Kuwair said the company will start waste management operations in Egypt’s New Administrative Capital (NAC) in March.
Kuwair noted that waste management in the region witnesses major challenges, especially with regard to legislation and consumers’ awareness.
Kuwair made the remarks on Monday at the 10th annual Forum for Corporate Social Responsibility (CSR) and Sustainable Development – known as CSR Forum.
Bee’ah – the leading UAE company in the field of sustainability and environment services – has officially signed a contract with Egypt’s Administrative Capital for Urban Development.
Bee’ah aims to adopt innovative solutions for getting rid of 80 percent of waste away from landfills.
Bee’ah will secure a team of more than 1000 people to serve about 2 million people in the first stage of developing the city.
The team will use Waste Pro+ which is the first comprehensive digital solution in the region to track down waste starting from collection to recycling and treatment. The AI technology will help facilitating the process and accomplishing it with high efficiency.
The 500-kilometer New Administrative Capital (NAC) is one of the largest development projects in the world. It can absorb 6.5 million people.
The new capital – which was designed to be a smart and sustainable city – will comprise a new presidential premises, governmental district, diplomatic district, a parliamentary HQ and 21 residential areas.
He added that this ambitious project which will contribute to the state’s march of development and prosperity under the basis of sustainability and technology.
He noted that Bee’ah is about to realize its main goal; namely getting the UAE’s Sharjah to be the first city in the region to be free from waste by 2021.
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