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Amazon has launched an artificial intelligence-powered tool that enables companies to measure the carbon footprints of their products in minutes, aiming to make product-level emissions assessments faster, more transparent and affordable.
Available through Amazon’s Sustainability Exchange, the product carbon footprint (PCF) tool converts product descriptions or bills of materials (BOMs) into cradle-to-grave carbon footprint assessments. It uses AI-generated assumptions that users can review and edit, without requiring life cycle assessment (LCA) expertise to get started.
The tool is currently available for consumer electronics sold in the United States, with additional product categories and markets planned. Companies can generate their first five assessments free of charge, while subsequent assessments are subject to tiered pricing.
The tool applies machine learning and AI to automate several traditionally time-consuming stages of product carbon footprinting, including inventory generation, emission-factor selection and use-phase estimation.
Users can start by entering six basic details: product name, identifier, category, weight, country of final manufacture and product description. They can also upload a partial BOM in any format, allowing the tool to generate a product model covering materials, manufacturing processes and estimated use-phase emissions.
Users can then review and refine AI-generated assumptions, replacing them with supplier data and updating the resulting footprint as additional information becomes available.
The tool generates cradle-to-grave reports designed to support ISO 14067 requirements, alongside cradle-to-gate data files and final BOM files aligned with the Partnership for Carbon Transparency (PACT) Framework.
Amazon said the tool was designed to make its assessment process transparent, with each input labeled according to whether it originated from AI or user-provided data.
Its models have been validated against hundreds of actual BOMs and verified carbon footprints, while predicted BOMs have been tested against independent product teardowns at the component level.
Each assessment also carries a data quality rating to help users evaluate the reliability of the results and identify areas where additional primary data could improve accuracy.
Carbon Trust has assured that the tool, as applied to consumer electronics, is capable of generating product carbon footprints in accordance with ISO 14067:2018 and the Greenhouse Gas Protocol.
However, assessments based primarily on AI-generated estimates are considered screening estimates rather than verified footprints. Companies seeking to use the results for external reporting, product labels or public claims must provide appropriate primary data and should obtain independent assurance of the specific assessment.
The tool offers five free assessments, with no payment details required to get started. Paid assessments are priced according to volume, starting at $95 per PCF for the first 50 assessments, falling to $40 for assessments 51 to 500 and $25 for each assessment above 500.
Companies that have signed The Climate Pledge receive a 15% discount on all paid assessments. The service has no upfront fees, seat licences or long-term commitments, with customers paying only for the assessments they generate.
The tool currently covers consumer electronics sold in the United States, including mobile phones, computers, cameras, audio devices, TVs and displays, wearables, smart home devices and office electronics.
Amazon plans to expand coverage to additional product categories and geographies. Companies can register through the Sustainability Exchange to indicate their areas of interest and receive notifications as new options become available.
Any company with a US billing entity can access the service, regardless of its size or whether it is an Amazon supplier or a signatory to The Climate Pledge.
Amazon, a co-founder of The Climate Pledge, has set a target of achieving net-zero carbon emissions across its operations by 2040. The company said the tool is intended to help businesses across its value chain measure and reduce emissions by addressing the cost, time and expertise barriers associated with product-level carbon assessments.
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