{"id":97587,"date":"2024-05-06T08:06:43","date_gmt":"2024-05-06T05:06:43","guid":{"rendered":"https:\/\/www.csregypt.com\/?p=97587"},"modified":"2024-05-06T08:06:44","modified_gmt":"2024-05-06T05:06:44","slug":"adidas-pledges-donating-up-to-e1-5m-as-consumers-move-for-the-planet-again","status":"publish","type":"post","link":"https:\/\/csregypt.com\/en\/adidas-pledges-donating-up-to-e1-5m-as-consumers-move-for-the-planet-again\/","title":{"rendered":"Adidas pledges donating up to \u20ac1.5m as consumers \u201cMove For The Planet\u201d again"},"content":{"rendered":"\n<p dir=\"ltr\"> <p class=\"MsoNormal\"><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\"><a href=\"https:\/\/www.csregypt.com\/en\/adidas-launches-choose-to-give-back-program-to-help-end-plastic-waste\/\">Adidas <\/a>has announced the return of\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=Move%20For%20The%20Planet\"><span style=\"color:black\">Move For The Planet<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u2013 its global initiative harnessing collective movement to create collective\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=%20Impact\"><span style=\"color:black\">impact<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\"> &#8211; for the second year. <\/span><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;;\">In 2024, for every ten minutes of movement logged on the adidas Running App between 10<sup>th<\/sup>\u00a0\u2013 22<sup>nd<\/sup>\u00a0May, adidas will donate \u20ac1 \u2013 up to a total of \u20ac1.5 million. These funds will be used to help create\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Real\"><span style=\"color:black\">real<\/span><\/a>\u00a0world change, through education on sustainability and the enhancement of facilities to make them more resilient against extreme weather conditions.<\/span><\/p><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">Adidas is calling on all athletes at every level across the world to track their physical activity across a variety of sports to raise money for projects in areas impacted by heat waves, flooding, and other extreme weather conditions.<\/span> <p class=\"MsoNormal\" style=\"line-height: normal; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\"><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;;\">Extreme weather conditions are having an increasing\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=%20Impact\"><span style=\"color:black\">impact<\/span><\/a>\u00a0on the places people play and practice\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Sport\"><span style=\"color:black\">sport<\/span><\/a>. From the neighborhood pitches to global sports venues. <\/span><\/p> <span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">Statistics reveal that by 2050, almost\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/rapidtransition.org\/wp-content\/uploads\/2020\/06\/Playing_Against_The_Clock_FINAL.pdf\"><span style=\"color:black\">one-fourth of the English football<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=League\"><span style=\"color:black\">league<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0team&#8217;s stadiums (23 out of 92) are projected to be partially or completely flooded every year. Further research by the UN states that approximately\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/www.un.org\/development\/desa\/dpad\/wp-content\/uploads\/sites\/45\/PB_128.pdf\"><span style=\"color:black\">half of former Winter Olympic host cities<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0will likely be unable to host future games in the same timeframe.<\/span> <p class=\"MsoNormal\" style=\"line-height: normal; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\"><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;;\">In 2023, over a million people took part in the first year of\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Move%20For%20The%20Planet\"><span style=\"color:black\">Move For The Planet<\/span><\/a>, with the leading activities for minutes recorded including\u00a0running (63.1%),\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Walking\"><span style=\"color:black\">walking<\/span><\/a>(17.9%) and\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Cycling\"><span style=\"color:black\">cycling<\/span><\/a>(9.2%).\u00a0This year adidas has expanded the initiative to include over 100 sports including Football, Kayaking, Jump Rope, Powerlifting and many more.<\/span><\/p><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">Ashley Czarnowski, Senior Director, Global Purpose Marketing at adidas said:\u00a0\u201cWe\u2019re excited to build on the success of the first year of\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=Move%20For%20The%20Planet\"><span style=\"color:black\">Move for The Planet<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">, which brought together a community of over one million people across the world.\u201d<\/span> <\/p>\n\n\n\n<p dir=\"ltr\"><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u201cThis year people can record movement in over 100 sports and we are expanding the\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=%20Impact\"><span style=\"color:black\">impact<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0of the programme to include a new set of projects and initiatives. \u00a0Whether it\u2019s taking part at the grassroots or competing at the highest level, we all have a deep connection to the places we play. Together we can unite as a global sporting community to help some of those places, by making sports facilities more resilient to extreme weather conditions and providing education on sustainability,\u201d she added.<\/span> <p class=\"MsoNormal\" style=\"line-height: normal; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\"><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;;\">Olivia Baston-Pitt,\u00a0Senior\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=%20Impact\"><span style=\"color:black\">Impact<\/span><\/a>\u00a0Sponsorship Manager at Common Goal said:\u00a0&#8220;We\u2019re thrilled that the\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Move%20For%20The%20Planet\"><span style=\"color:black\">Move For The Planet<\/span><\/a>\u00a0initiative is back for a second year. The success of last year meant we were able to increase the accessibility of\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Sport\"><span style=\"color:black\">sport<\/span><\/a>\u00a0for individuals who haven\u2019t always had that privilege.Take the Cancha Violeta sports space in San Pedro Xalostoc,\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Mexico\"><span style=\"color:black\">Mexico<\/span><\/a>, where we were able to support the installation of a brand-new multi-sport pitch and a drainage program that collects water for the neighboring grass pitch and garden.\u201d<\/span><\/p> <span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">Alongside Common Goal, adidas will also be supporting UN Climate Change \u2013 Sports for Climate Action to develop a series of training modules for sports and NGOs operating in the nexus of\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=Sport\"><span style=\"color:black\">sport<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0and development. The UN Climate Change is the United Nations entity tasked with supporting the global response to the threat of climate change. The partnership is centered on using\u00a0<\/span><a style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt;\" href=\"https:\/\/news.adidas.com\/Tags?tags=Sport\"><span style=\"color:black\">sport<\/span><\/a><span style=\"font-family: Arial, &quot;sans-serif&quot;; font-size: 14pt; color: initial;\">\u00a0to educate and engage communities on climate-related topics and sustainable practices.<\/span> <p class=\"MsoNormal\" style=\"line-height: normal; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\"><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;;\">The funds created by\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Move%20For%20The%20Planet\"><span style=\"color:black\">Move For The Planet<\/span><\/a>\u00a0will go towards creating publicly accessible training materials as well as the hosting of training sessions with networks of NGOs and other organizations to enable them to transform communities in the service of future for\u00a0<a href=\"https:\/\/news.adidas.com\/Tags?tags=Sport\"><span style=\"color:black\">sport<\/span><\/a>\u00a0on a thriving planet.<\/span><span style=\"font-size: 14pt; font-family: Arial, &quot;sans-serif&quot;; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;\"><\/span><\/p> <p class=\"MsoNormal\"><span style=\"font-size:14.0pt;line-height:115%;font-family:\n&quot;Arial&quot;,&quot;sans-serif&quot;;mso-ascii-theme-font:minor-bidi;mso-hansi-theme-font:minor-bidi;\nmso-bidi-font-family:Arial;mso-bidi-theme-font:minor-bidi\">\u00a0<\/span><\/p> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adidas has announced the return of\u00a0Move For The Planet\u2013 its global initiative harnessing collective movement to create collective\u00a0impact &#8211; for the second year. In 2024, for every ten minutes of movement logged on the adidas Running App between 10th\u00a0\u2013 22nd\u00a0May, adidas will donate \u20ac1 \u2013 up to a total of \u20ac1.5 million. These funds will [&hellip;]<\/p>\n","protected":false},"author":410,"featured_media":97588,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[984,13329],"tags":[15614,15130,9935,15114],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Adidas pledges donating up to \u20ac1.5m as consumers \u201cMove For The Planet\u201d again - Csr Egypt<\/title>\n<meta name=\"description\" content=\"Adidas has announced the return of Move For The Planet\u2013 its global initiative harnessing collective movement to create collective impact.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/csregypt.com\/en\/adidas-pledges-donating-up-to-e1-5m-as-consumers-move-for-the-planet-again\/\" \/>\n<meta property=\"og:locale\" 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