{"id":87556,"date":"2023-05-17T22:53:16","date_gmt":"2023-05-17T19:53:16","guid":{"rendered":"https:\/\/www.csregypt.com\/?p=87556"},"modified":"2023-05-17T23:07:06","modified_gmt":"2023-05-17T20:07:06","slug":"chilean-start-ups-container-refill-service-can-cut-430-m-tons-of-plastic-production","status":"publish","type":"post","link":"https:\/\/csregypt.com\/en\/chilean-start-ups-container-refill-service-can-cut-430-m-tons-of-plastic-production\/","title":{"rendered":"Chilean Algramo&#8217;s service for container refill can cut 430 m tons of plastic production\u00a0"},"content":{"rendered":"<p dir=\"ltr\">The launch of a service for reusable containers refill by the Chilean start-up Algramo can decrease the <a href=\"https:\/\/www.unep.org\/resources\/turning-off-tap-end-plastic-pollution-create-circular-economy\">430 million tons<\/a>\u00a0of plastic humanity produces a year, two-thirds of which are short-lived products that soon become waste.<\/p>\n<p dir=\"ltr\">Under the service, customers can bring reusable containers \u2013 each fitted with a unique RFID tag \u2013 to refill daily essentials such as shampoo, washing-up liquid and detergent. They can also order refills to their door and pay via a <a href=\"https:\/\/www.csregypt.com\/en\/egypt-launches-mobile-phone-app-for-cop27-services\/\">phone app.<\/a><\/p>\n<p dir=\"ltr\">Refill service like this is pivotal to addressing the plastic pollution crisis, experts say.<\/p>\n<p dir=\"ltr\">Crucially, the cost of Algramo&#8217;s products per gram \u00adis the same no matter how little or how much customers buy. Alleviating the \u201cpoverty tax,\u201d which forces those with lower incomes to incur higher expenses for not buying in bulk, is the central goal of Chilean start-up <a href=\"http:\/\/www.algramo.com\/\">Algramo<\/a>\u00a0\u2013 meaning \u201cby the gram\u201d in Spanish.<\/p>\n<p dir=\"ltr\">Companies such as Algramo, which was established in 2013, illustrate the economic benefits of tackling this issue and reimagining humanity\u2019s relationship with plastic. As its founder and CEO Jos\u00e9 Manuel Moller has said, \u201cPeople are deciding between their pocket or their planet, so we need to be cheaper and better.\u201d<\/p>\n<p dir=\"ltr\">\u201cOur customers pay for the packaging only on the first purchase,\u201d says Algramo\u2019s brand manager, Cristobal Undurraga. \u201cThis enables families to pay about 40 per cent less for life\u2019s essentials due to the overprice that products in small formats usually have.\u201d<\/p>\n<p dir=\"ltr\">According to Undurraga, among the biggest challenges the company faced was changing the way big companies treated plastic.<\/p>\n<p dir=\"ltr\">\u201cCompanies have set up their teams and their providers to work following a linear model, in which, after the product is sold, the packaging has no relevance to them,\u201d he says. \u201cWe propose the opposite: once a product is sold, it is the company\u2019s responsibility to keep that packaging in the economy and out of the environment, and we are here to help facilitate that transition.\u201d<\/p>\n<p dir=\"ltr\">The company has expanded outside Chile; earlier this year, it tried its vending machines in a branch of Lidl in the West Midlands in the UK, allowing customers to refill four types of Lidl\u2019s own-brand laundry detergent. Algramo is also tried vending machines in partnership with Nestle in Indonesia for its Milo and Koko Krunch products. The start-up has vending machines in New York and is preparing to enter the Mexican market.<\/p>\n<p dir=\"ltr\">While each market has its own challenges around plastic pollution, Undurraga said the issue needs a global response.<\/p>\n<p dir=\"ltr\">\u201cChile has more than 6,000 kilometers of coastline, so the pollution of our oceans is much more evident than in other countries, but (there are places) that are literally flooded by plastic because of the bad practices of global industries and governments. We have to face this as a global problem.\u201d<\/p>\n<p dir=\"ltr\">Given that only\u00a0<a href=\"https:\/\/www.unep.org\/resources\/turning-off-tap-end-plastic-pollution-create-circular-economy\">9 percent of plastic is recycled globally each year<\/a>, reusing plastic containers is far preferable to putting them in the recycling bin.<\/p>\n<p dir=\"ltr\">\u201cWe need to stop believing in the fantasy that recycling is the solution for waste management,\u201d Undurraga said.<\/p>\n<p dir=\"ltr\">\u201cWe are never going to be able to recycle the amount of plastic we are producing. If you really think about it, it&#8217;s absurd to collect plastic to recycle it in order to make another plastic and then all over again, instead of just reusing something over and over and over, and creating value and convenience,\u201d Undurraga said.<\/p>\n<p dir=\"ltr\">Since 2020, Algramo customers have reused more than 900,000 pieces of packaging, equivalent to more than 100,000 kilograms of plastic that would have become waste. Consumer desire \u2013 and economic incentives \u2013 are there to revolutionize how we produce, consume and reuse our plastic products.<\/p>\n<p dir=\"ltr\">\u201cThe private sector has proved over and over that the environment is not above profits, so we need regulations to make them act. Governments (can play a huge role) in this,\u201d Undurraga said. \u201cWe need carrots and sticks, incentives for companies that are doing well and the right penalties for companies that are not.\u201d<\/p>\n<p dir=\"ltr\">\n","protected":false},"excerpt":{"rendered":"<p>The launch of a service for reusable containers refill by the Chilean start-up Algramo can decrease the 430 million tons\u00a0of plastic humanity produces a year, two-thirds of which are short-lived products that soon become waste. Under the service, customers can bring reusable containers \u2013 each fitted with a unique RFID tag \u2013 to refill daily [&hellip;]<\/p>\n","protected":false},"author":410,"featured_media":87557,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[984,13329],"tags":[6638,13770,13771,13769],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chilean Algramo&#039;s service for container refill can cut 430 m tons of plastic production\u00a0 - Csr Egypt<\/title>\n<meta name=\"description\" content=\"The launch of a service for reusable containers refill by the Chilean start-up Algramo can decrease the 430 million tons\u00a0of plastic humanity produces a year,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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