{"id":86930,"date":"2023-04-21T20:51:11","date_gmt":"2023-04-21T18:51:11","guid":{"rendered":"https:\/\/www.csregypt.com\/?p=86930"},"modified":"2023-04-21T20:51:11","modified_gmt":"2023-04-21T18:51:11","slug":"nestle-metaclub-aims-to-back-rainforest-alliance-encourage-donations","status":"publish","type":"post","link":"https:\/\/csregypt.com\/en\/nestle-metaclub-aims-to-back-rainforest-alliance-encourage-donations\/","title":{"rendered":"Nestl\u00e9 Metaclub aims to back Rainforest Alliance, encourage donations"},"content":{"rendered":"<p dir=\"ltr\" style=\"text-align: left;\">The <a href=\"https:\/\/www.csregypt.com\/en\/nestle-to-invest-chf-1-3-bn-by-2030-to-promote-cocoa-sustainability\/\">Nestl\u00e9<\/a> Cereals Metaclub aims to support the Rainforest Alliance in raising awareness for their sustainability projects and encouraging donations.<\/p>\n<p dir=\"ltr\" style=\"text-align: left;\">The Nestl\u00e9 Cereals Metaclub will host a vast space with 10 unique virtual attractions on\u00a0<a href=\"https:\/\/play.decentraland.org\/?NETWORK=mainnet&amp;position=-57,-57\">Decentraland<\/a>, bringing together access to sustainability themed online challenges, NFTs with real life rewards, and a digital Anghami lounge featuring specially curated playlists with free Anghami Plus subscriptions.<\/p>\n<p dir=\"ltr\" style=\"text-align: left;\">\u201cLiving up to our purpose to \u201cMake Breakfast Better\u201d, \u201cwe are excited to be the first Breakfast Cereal Business to enter the metaverse and aim to create immersive and rewarding experiences for our consumers to enjoy and connect with our brands while raising awareness with our dedicated sustainability attractions\u201d, said Nehmatallah Younes, Business Executive Office, Cereal Partners Worldwide, Middle East &amp; North Africa.<\/p>\n<p dir=\"ltr\" style=\"text-align: left;\">\u201cOur Nestl\u00e9 Cereals Metaclub offers a unique channel to engage and connect with younger audiences, educate them on the topics of sustainability, while taking them through an omnichannel brand experience,\u201d said\u00a0Bahaa Boulmona, Brand Manager, Cereal Partners Worldwide, Middle East &amp; North Africa.<\/p>\n<p dir=\"ltr\" style=\"text-align: left;\">Qossay Al Sattari, Distribution Partnerships Lead, Anghami, commented:\u00a0\u201cAt Anghami we strongly believe in innovation and in offering customers unique entertainment experiences that have a positive social impact. This initiative is a great example of innovation meeting sustainability.\u201d<\/p>\n<p dir=\"ltr\" style=\"text-align: left;\">With a special focus on regenerative agriculture, the Nestl\u00e9 Cereals Metaclub features a dedicated Rainforest Corner, in partnership with the Rainforest Alliance, to raise awareness for sustainability projects and encourage donations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Nestl\u00e9 Cereals Metaclub aims to support the Rainforest Alliance in raising awareness for their sustainability projects and encouraging donations. The Nestl\u00e9 Cereals Metaclub will host a vast space with 10 unique virtual attractions on\u00a0Decentraland, bringing together access to sustainability themed online challenges, NFTs with real life rewards, and a digital Anghami lounge featuring specially [&hellip;]<\/p>\n","protected":false},"author":410,"featured_media":86931,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[984,13329],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nestl\u00e9 Metaclub aims to back Rainforest Alliance, encourage donations - Csr Egypt<\/title>\n<meta name=\"description\" content=\"The Nestl\u00e9 Cereals Metaclub aims to support the Rainforest Alliance in raising awareness for their sustainability projects and encouraging donations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/csregypt.com\/en\/nestle-metaclub-aims-to-back-rainforest-alliance-encourage-donations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nestl\u00e9 Metaclub aims to back Rainforest Alliance, encourage donations - 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