{"id":72295,"date":"2021-11-08T13:36:41","date_gmt":"2021-11-08T11:36:41","guid":{"rendered":"https:\/\/www.csregypt.com\/?p=72295"},"modified":"2021-11-12T22:53:10","modified_gmt":"2021-11-12T20:53:10","slug":"loreal-egypt-promotes-egypt-vision-2030-women-empowerment-climate-actions","status":"publish","type":"post","link":"https:\/\/csregypt.com\/en\/loreal-egypt-promotes-egypt-vision-2030-women-empowerment-climate-actions\/","title":{"rendered":"L\u2019Or\u00e9al Egypt promotes Egypt Vision 2030, women empowerment"},"content":{"rendered":"

Country Managing Director of L\u2019Or\u00e9al<\/a> Egypt Benoit Julia said L\u2019Or\u00e9al Egypt backs Egypt Vision 2030 and has focused on women empowerment in Egypt through three major initiatives.<\/p>\n

The company backs Egypt Vision 2030 through three axes; proceeding with internal change within the limits of the natural resources, supporting suppliers and L\u2019Or\u00e9al partners to apply more sustainable solutions and contributing to confronting international challenges and curbing the negative impact on the environment through channeling about 150 million euros to support world initiatives in the coming few years, Julia said on Monday during the 11th<\/sup>\u00a0Corporate Social Responsibility Forum (CSR Forum) <\/a>which is held under the theme of \u201cSustainability from Adoption to Localization\u2026 the Path to Recovery\u201d.<\/p>\n

When it comes to sustainability, L\u2019Or\u00e9al Egypt has a very strong commitment to gender equality, women empowerment, biodiversity and inclusion, he said.<\/p>\n

\u201cIn Egypt, we have three big initiatives..focusing on women empowerment,\u201d he said.<\/p>\n

\u201cThe first initiative that was launched in 2018 is called \u2018For Women in Science\u2019. It is in partnership with UNESCO and this program aims to recognize and promote the work of the women researchers..Every year here in Egypt we are awarding three talented women researchers and some of them go to international rewards,\u201d he said.<\/p>\n

\u201cThe second initiative aims to support women from underprivileged community ..and in this program we are training them, we are teaching them a job, a beautiful job, the job of hairdressing; we have a school in Egypt that we have opened in 2016. It is called L\u2019Or\u00e9al Professional Institute and thanks to this school we want to train hundreds and thousands of women,\u201d he added.<\/p>\n

In September, the company launched an online training with an objective to teach people how to behave if a person is witnessing a woman being harassed on the street; what one can do to help using certain techniques, he said.<\/p>\n

\u201cToday, already 40,000 people have visited the website and 3,000 have taken the training,\u201d he said, noting that this is part of solidarity programs.<\/p>\n

The company has also very strong commitment to fighting climate change, protecting biodiversity and reducing plastic packaging.<\/p>\n

He noted that the company\u2019s sustainability march dates be to the 80s. The company managed to ban testing products on animals thanks to great innovations that allow the company to test products without doing this on animals.<\/p>\n

\u201cTalking on Climate Change, 2009 was a milestone in the L\u2019Or\u00e9al Group, For the first time, we have put an environmental target\u201d which is the Transition Pathway Initiative (TPI<\/em>) for all the company\u2019s 40 factories around the world. TPI is meant to reduce CO2 mission and water use and waste between 2015 and 2020. So, all factories have this TPI.<\/p>\n

He added that the company allocated one billion euros for R&D and this is more than funds allocated by any company.<\/p>\n

L’Or\u00e9al for the Future seeks to achieve development, but with what goes in line with the environment. The company has about 1.5 billion consumers worldwide and its seeks to be one of the factors of change.<\/p>\n

The company is collaborating with National Geographic to promote films about environmental issues, he said.<\/p>\n

About LOr\u00e9al Group<\/h4>\n

LOr\u00e9al<\/a> Group was created in 1909\u00a0 and today it is a very big international company and the number 1 beauty company in the world with 36 international brands. The company has now about 19,000 employees worldwide in 150 world countries.<\/p>\n

\u00a0<\/em>LOr\u00e9al\u2019s first factory at the heart of the Arab World, located near Cairo in the Pyramids Industrial Park of 10th of Ramadan, was inaugurated in 2015. With a staged investment totaling 50 million euros, this factory serves to meet the fast-rising demands of consumers in the region and aims to the production hub for L\u2019Or\u00e9al\u2019s Consumer Products Division in the Middle East and North Africa region.<\/p>\n","protected":false},"excerpt":{"rendered":"

Country Managing Director of L\u2019Or\u00e9al Egypt Benoit Julia said L\u2019Or\u00e9al Egypt backs Egypt Vision 2030 and has focused on women empowerment in Egypt through three major initiatives. The company backs Egypt Vision 2030 through three axes; proceeding with internal change within the limits of the natural resources, supporting suppliers and L\u2019Or\u00e9al partners to apply more […]<\/p>\n","protected":false},"author":410,"featured_media":72328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6261,984],"tags":[6325,7411,6336],"yoast_head":"\nL\u2019Or\u00e9al Egypt promotes Egypt Vision 2030, women empowerment - Csr Egypt<\/title>\n<meta name=\"description\" content=\"L\u2019Or\u00e9al Egypt backs Egypt Vision 2030 and has focused on women empowerment in Egypt through three major initiatives.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/csregypt.com\/en\/loreal-egypt-promotes-egypt-vision-2030-women-empowerment-climate-actions\/\" \/>\n<meta property=\"og:locale\" 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