{"id":67123,"date":"2021-06-01T12:21:15","date_gmt":"2021-06-01T10:21:15","guid":{"rendered":"https:\/\/www.csregypt.com\/?p=67123"},"modified":"2021-06-01T12:21:15","modified_gmt":"2021-06-01T10:21:15","slug":"ikea-develops-recycled-jeans-cover-for-klippan-sofa","status":"publish","type":"post","link":"https:\/\/csregypt.com\/en\/ikea-develops-recycled-jeans-cover-for-klippan-sofa\/","title":{"rendered":"IKEA develops recycled jeans cover for KLIPPAN sofa"},"content":{"rendered":"

IKEA<\/a> joined hands with MUD Jeans – a denim brand based in Netherlands and a pioneer in circular textiles \u2013 to develop a recycled jeans cover for IKEA\u2019s \u00a0iconic KLIPPAN sofa. The new KLIPPAN sofa cover is a limited collection which will be sold in nine European markets<\/p>\n

IKEA and MUD Jeans want to accelerate the change of adopting circular business models by working together. More products made by post-consumer recycled denim are in the development process and will meet customers soon.<\/p>\n

By offering new sofa covers made from recycled materials, \u201cwe can help customers to renew their sofa and reuse materials.\u201d Said Piotr Jakubiak, Deployment Leader at New Business and Innovation Deployment, IKEA of Sweden.<\/p>\n

\u201cWe are happy to work together with MUD Jeans to make the KLIPPAN sofa cover with recycled denim. This simple action will give new life to the sofas and worn jeans.\u201d<\/p>\n

In Europe, approximately 500 million pairs of jeans are sold every year. On average, each European has 7 pairs of jeans, and 2 out of them are never worn. After use, most of the jeans end up in landfill or are incinerated. Less than 1% of them are used as material for new garments.**<\/p>\n

Each new KLIPPAN sofa cover contains 40% of post-consumer recycled denim, equivalent to two pairs of old jeans. Compared to the industry standard denim method, each cover made with this post-consumer denim saves 27,000 litres of water and reduces the carbon footprint by 67%.<\/p>\n

\u201cIKEA wants to grow within the boundaries of the planet. We believe all materials are valuable and should not be wasted. By joining forces with MUD Jeans, we can work together to secure new sources of recycled materials, and develop products using post-consumer materials such as recycled jeans.\u201d says Malin Nordin, Head of Circular Development, Inter IKEA Group. \u201cBy working together, we are exploring ways to minimize waste and reduce our impact on the planet.\u201d<\/p>\n

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IKEA joined hands with MUD Jeans – a denim brand based in Netherlands and a pioneer in circular textiles \u2013 to develop a recycled jeans cover for IKEA\u2019s \u00a0iconic KLIPPAN sofa. The new KLIPPAN sofa cover is a limited collection which will be sold in nine European markets IKEA and MUD Jeans want to accelerate […]<\/p>\n","protected":false},"author":410,"featured_media":67124,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6090,6261,984],"tags":[6974,10572,10571],"yoast_head":"\nIKEA develops recycled jeans cover for KLIPPAN sofa - Csr Egypt<\/title>\n<meta name=\"description\" content=\"IKEA joined hands with MUD Jeans to develop a recycled jeans cover for IKEA\u2019s \u00a0iconic KLIPPAN sofa in nine European markets\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/csregypt.com\/en\/ikea-develops-recycled-jeans-cover-for-klippan-sofa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKEA develops recycled jeans cover for KLIPPAN sofa - 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