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Unilever-Uber partnership for safe transportation to expand to Africa, ME
A recently clinched partnership between Unilever International and Uber on providing hygiene kits to Uber drivers in the UK is set to expand to the Middle East, Africa and Europe.
Unilever International decided to promote easing coronavirus lockdown in the UK through engaging in this partnership with Uber under which Unilever’s global business unit specializing in white space channels will provide hygiene kits for Uber drivers and couriers in the UK.
The kits are one of a number of safety measures being rolled out by Uber aimed at keeping both drivers and everyone who uses their app as safe and healthy as possible.
“As some countries around the world look to slowly ease out of lockdown, safe transportation will play a crucial role as we move into a new normal,” says Alan Jope, CEO, Unilever, emphasizing the importance of maintaining the highest levels of hygiene in order to avoid a resurgence in cases.
“As people begin to venture out, we must collectively ensure that health and safety remains the absolute priority. We’re pleased that by partnering with Uber and providing our trusted hygiene products, Unilever is able to help keep drivers, couriers and riders as safe as possible,” he continues.
Kits will include a range of products such as Cif (Jif) Antibacterial Multi-Purpose Spray and Lifebuoy alcohol-based hand gel. The partnership will also provide education materials and training to drivers and couriers.
“After months of asking people to stay home for the safety of themselves and others, we are taking unprecedented measures to help our community get back to work and start moving again safely,” says Dara Khosrowshahi, CEO, Uber.
As some countries began to look at how to ease lockdown measures, the Unilever team quickly recognized that in order for people to begin to move around more in as safe a way as possible, they would need clean, hygienic public spaces and transportation.
Having identified this need, they moved fast, taking the idea from concept to a pilot in the UK at speed.
“We’re glad that Unilever International is able to provide Unilever’s world-class hygiene products to Uber’s drivers and couriers in Europe, the Middle East and Africa as people start commuting and working again, and as we all start to transition into the new normal,” says Umesh Shah, CEO, Unilever International.
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