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Sona3 El Khair Foundation launched a new initiative in tandem with CSR Egypt to support low-income brackets in the face of the coronavirus (COVID-19).
The initiative – entitled “Himaya” or “Protection” – was spearheaded under the patronage of Prime Minister Moustafa Madbouli .
The initiative is meant to assuage the impact of the coronavirus outbreak on the living conditions on thousands of temporary and daily workers, widows and divorced women and other needy people.
Chairman of the board of trustees of the Sona3 El Khair Foundation Moustafa Zamzam said the initiative falls within the framework of the foundation’s strategy to contain catastrophes and emergency crises and alleviate their impact on most needy people.
The initiative will back needy people to confront the health and economic consequences of the coronavirus through rallying efforts of civil and economic associations alongside governmental institutions.
Zamam – who is one of the founders of the initiative – said the coronavirus is one of the most dangerous epidemics sweeping the world in accordance with the World Health Organization’s estimates. The epidemic has devastating health and economic fallout, but its impact is almost the double on most needy people and temporary workers. This has prompted Sona3 ElKhair Foundation to launch this initiative.
The initiative is meant to spread health awareness, promote health efforts in the face of the coronavirus and offer economic support for several social strata, including needy families in poor villages which are not able to face up the coronavirus.
The overture also seeks to support daily workers, temporary workers, cleanliness workers, sellers of vegetables and fruits who are obliged to remain on streets.
Zamzam added that people can contribute to the initiative and ease the economic and social impact of the coronavirus spread through donating to 200200 bank account at CIB, United Bank, Banque Misr and Bank Audi or sending an SMS at 5 pounds to 9797 hotline or contacting the 15101 hotline.
For his part, CSR Egypt Board Chairman Hassan Mousatafa – who is also one of the founders of the initiative – said the initiative is meant to get civil organizations, economic associations and governmental institutions to join hands in the face of the epidemic.
The initiative is managed by Egyptian youths who seek to unify private sector efforts to support the government in order to buttress most affected people by the spread of the COVID-19.
He underlined the importance of unifying efforts among all social sectors as well as the private and public sectors to confront the coronavirus and pool up budgets to push forward the march of sustainable development and promote the health sector.
He hailed the ongoing efforts which will help Egypt surpass the current crisis.
Moustafa said the initiative underlines the importance of cooperation among the public and private sectors as well as civil society organizations. This would mark a key step for joint action in the face of challenges and crises, topped by the coronavirus.
The initiative sets the foundations for effective and durable link between decision-makers on the one hand and civil society and public and private sectors on the other hand.
Moustafa said the initiative will help conducting an all-out and meticulous assessment of the situation and its fallout on various sectors, especially temporary and daily workers.
Mousatafa said the state spares no effort to confront the coronavirus through drawing up strategies and policies and putting them into effect.
Here comes the role of CSR Egypt and Sona3 El Khair to contribute to implementing state strategies.
Sona3 El Khair Foundation is an Egyptian charity organization for realizing development. It was set up by a group of seasoned youths in various domains who were enthusiastic to achieve development. The foundation started its activities in January 2017 and was registered at the Social Solidarity Ministry in July 2017. The foundation has a detailed database of more than 20,000 families nationwide, especially in the governorates of Beheira, Fayyoum, Luxor, Aswan, Qena, South Sinai, Red Sea and New Valley. The foundation has more than 12 branches in various governorates and more than 250 volunteers.
CSR Egypt was established to spread awareness that companies and state institutions have to play their social role. The company seeks to realize integration among the parties concerned with social work, including governmental institutions, civil society organizations or those interested in development activities.
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