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Carrefour Brasil to invest €10 m euros in reforestation
Carrefour Brasil, the country’s largest food retail ecosystem, will create a Fund dedicated to combating deforestation and the investment of 10 million euros to finance innovative and systemic projects to help with reforestation by 2026.
The Carrefour Brasil announced the creation of the Forest Committee, comprising five volunteer members – two company executives and three market specialists – who form a collective of national and international names specialized in the subject.
The committee will be responsible for the analysis of strategic decisions, suggestions, and evaluations of integrated actions that consolidate the global commitments entered into by the Carrefour Group, and for interaction, transparency, and strengthening of the ESG agenda in Brazil.
In addition, they will boost governance because they are renowned specialists in various forums, contributing significantly to dialogue about environmental conservation.
“The protection of forests and biodiversity is a theme that is among our priorities for the coming years in Brazil. The Carrefour Group, which already demonstrates responsible and permanent performance in sustainability, will use its knowledge and reach to drive even greater advances in the conservation of the environment. This is another step in our mission to lead the food transition for everyone, responsibly and conscientiously,” says Stephane Maquaire, CEO of the Carrefour Brasil Group.
The company is working on five initiatives, including the establishment of governance dedicated to the protection of forests, with the creation of a High Level Committee of Forest Specialists, comprising independent experts, including big names such as Carlos Nobre, Eduardo Assad, and Arnaldo Carneiro Filho.
There is also an overture on the reduction of the volume from critical areas of beef supplied by 50%, by 2026 and 100% by 2030.
Another initiative aims to include the creation of a Fund dedicated to combating deforestation and the investment of 10 million euros to finance innovative and systemic projects to help with reforestation by 2026.
The company also seeks the mobilization of a local and international collective, bringing together specialists, partners, industrialists, and other leaders of mass distribution to generalize measures to combat deforestation for the entire market.
It also seeks to create a results publishing platform open to all to ensure transparency about advances made and difficulties encountered in the implementation of its action plan.
The Carrefour Group already has several initiatives that promote sustainability, and some of the themes that are part of the agenda practiced by the company involve the circular economy, sustainable livestock farming, and partnerships to encourage small- and medium-sized farmers.
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