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Brimore honored its female employees within the framework of empowering women under the company’s corporate social responsibility (CSR) strategy.
The company seeks to empower women to play their role as a partner in building and developing society.
Women have always played a pioneering role in societies throughout history.
The Egyptian state is aware of the importance of empowering women and encouraging them to assume leadership posts in the public and private sectors.
The Egypt state is exerting strenuous efforts to support women to be a key partner in implementing the sustainable development strategy by 2030.
The private sector is also playing its role in this regard as many companies adopt women empowerment strategies to promote women role in the labor market within the framework of developing its human resources.
Brimore has since its establishment worked on supporting and empowering women to play a pivotal role in developing societies and contributing to comprehensive development.
The company seeks to empower women in the labor market, particularly in the fields of administration, sales and e-marketing via the company’s platform and application.
The company helps women to work and alleviate the challenges facing women in realizing a balance between her work and personal life.
Brimore also encourages entrepreneurship as well as sales and marketing of local products via the company’s platform which offers a chance for thousands of women to work easily from home.
The company also works on training and upskilling women in various domains.
The company has also been keen to organize this ceremony to honor its female employees to voice appreciation of their efforts.
Brimore CEO Mohamed Abdel Aziz said the company is proud to be one of pioneering companies that was aware of the importance of empowering women.
He stressed the company’s keenness on empowering women to effectively play their role in society through several programs and events.
He added that the company still has ambitions to achieve more, especially with regard to upping the percentage of women’s assumption of leadership posts in all sectors.
He noted that women played a key role in the company’s sales this year, adding that one of the main aspects of empowering and supporting women is helping them to work from home.
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